On Sunday January 22nd, 2012 marked the largest winter event in the world - the FIS World Snow Day. Its aim was to bring children and their families to the slopes, trails and tracks, in a fun-filled day of events, activities and competitions on snow. The inaugural World Snow Day consisted of 225 events over 41 countries. The event's motto: ‘To Explore, Experience and Enjoy the Snow’. I think it's safe to say we covered that completely!

Photo: Paul Morrison

With our amazing snow conditions, 3,678 acres of terrain and being a family orientated resort we had plenty to offer on the day. There were discounted programs from the Sports School offering ski and snowboard lessons, selected merchandise were on special from our retail outlets and the friendly and knowledgeable staff at Elevations were encouraging customers to experience the latest ski/snowboard technology with a FREE upgrade to their high performance demo fleet. Masa's Bar + Grill were offering World Snow Day lunch and dinner specials, along with drink specials throughout the day and they completed the fun-filled day by hosting the "Snowed in Comedy Tour" which was a hilarious evening. The line up was a selection of top comedians; Arj Barker (Flight of the Concords), Dan Quinn (Winner of Canadian Competition at Just for Laughs), Craig Campbell (Michael Macintyre's Road show) and Pete Johansson (Comedy Central's premium Blend). It was a great way to end the day!

We also hosted the BC Snowboard Provincial Slopestyle Series on the day but I will be covering this in another blog.



Some of the other countries that participated included Canada, Switzerland, Austria, Finland, Germany, America, Great Britain, Kazakhstan, Norway, Poland, Sweden, Turkey, Pakistan, India, Japan, Iceland, Australia, Russia and Spain, amongst others.

Photo: Paul Morrison

It was a fantastic day and everyone had a lot of fun. It even started snowing and dropped close to 8cm of fresh powder for us to play in! It's kind of surreal to be aware that across the globe there was a collective of people all out to take part in the same experience at almost the same time.

See you out there!

Hayden